BLUE RIBBON SPORTS aka NIKE
I recently had the chance to complete SHOE DOGS : A MEMOIR BY THE CREATOR OF NIKE. If you need motivation you must read how BLUE RIBBON SPORTS grew from a distributor for Japanese shoe maker Onitsuka Tiger (NOW ASICS) to the modern day sneaker juggernaut known as NIKE. I attached a couple images to show the transition. If you get time and need a boost or a little motivation SHOE DOGS is a must read. #ReadingRainbow
“(1962) Phil Knight sends a letter to Onitsuka Tiger...asking for a distribution license...”
“(1978) The name of the company official switches from Blue Ribbon Sports to Nike...Nike then creates the Nike Air-Sole support for future shoe designs...
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#ReadingRainbow
STAN SMITH : The adidas Robert Haillet
The Stan Smith before the Stan Smith was the Stan Smith. #RobertHaillet
“In 1965 the tennis shoe was given the name “adidas Robert Haillet” after the French tennis player. It wasn’t long after that Haillet retired from tennis and adidas went looking for a new face for the increasingly popular shoe.”
“During the 70s there was some transition from the Haillet to the Stan Smith. Between 1973 - 1978 the shoe was still called the Robert Haillet but had a portrait of Stan Smith on the tongue.”